OK so the signs were a little lame like the "trade in your Playstation for a PRAYstation" etc but it was cleaver and I'm surprised EA would be so daring.
I'd call this marketing a success because before now I had never heard of this game.
Hard to tell what to make of this game. I know its based on the Dead Space engine so its likely shooter/puzzle sort but I get the feeling its a little more. Looks pretty cool really.
For release sometime in 2010.
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